Empowering social change through the clothes you wear.

A single drop creates a wave.

No matter how great the movement,

it all begins with the quiet passion

of just one person.

Like ripples spreading across a clear water's surface,

your will circulates, overlaps, and becomes the strength

that pushes someone else forward.

3,760,000

As of Feb 24, 2026

Donation Amount

円

What's Beve

Making social contribution as natural as enjoying fashion.

Beve aims to sweep away the image of "serious and heavy donations," creating a society where everyone can participate naturally.
We connect your will to those who need help right now—starting with pediatric cancer support and extending to diverse issues like education and Financial hardship.

Pick a theme that matters to you and express it through a T-shirt.
We bridge emotional connection with direct action, creating a sustainable future driven by a continuous chain of new challenge.

Brand Message

Because of the support that has brought me here, I strongly feel it’s my turn to fulfill my responsibility.

Beve is a project to highlight social issues and grow the community of support. Thinking of others gives us strength and brings us joy.

I hope to make the "richness of supporting others" a natural, daily part of life, not something special.

Even if our individual strength is small, together we can become a wave that shakes the world. Let’s start a chain of intention here.

— Munetaka Murakami

What's Beve

Making social contribution as natural as enjoying fashion.

Brand Message

What's Beve

Making social contribution as natural as enjoying fashion.

Brand Message

System for Beve

Wear your will.Become the power for someone’s challenge.

The system is simple: "Wear" the T-shirt. "Scan" the code. Each of these actions becomes a starting point for social change.

When one person’s intention passes to the next through design, empathy spreads and creates a continuous cycle of support. It is a system to move the world, starting with your actions—addressing social issues naturally while enjoying fashion.

WEAR = Wear your will

Action: Wear the T-shirt.

A portion of the purchase price is donated to partner organizations. Simply enjoying fashion becomes an action that supports someone’s challenge.

SCAN = Connect with the issues

Action: Scan the QR code.

A QR code is integrated into the design. When you or those around you scan it with a smartphone, it leads to a site sharing stories from the front lines of support. The design becomes a gateway to understanding new social challenges.

SUPPORT = Deliver your encouragement

Action: Support on the spot.

If you feel moved to do more, you can participate in donations immediately. It’s not an obligation—it’s a casual way to share your heart.

SPREAD = Expand the circle

Action: Pass it on to the next person.

Your T-shirt catches the eye of friends or strangers, sparking a new "Scan." Awareness grows, and the action that started with you evolves into a powerful force to change the world.

About organizations

About organizations

Connecting your will
to the front lines of need.

Beve partners with organizations that tackle social issues with sincerity, providing a place where your desire to "be a source of strength" reaches its destination directly.

『001』A Circle of Challenge for Children Fighting Cancer.

Beve collaborates with the Japan Children's Cancer Group (JCCG) to support children facing illness and their families. We aim for a society where these children feel they are "never alone." Your thoughts and actions become a powerful force to support their challenges.

『002』Coming soon

『003』Coming soon

『004』Coming soon

『005』Coming soon

Original T shirts

This T-shirt is more than just a souvenir. It is a first step toward supporting someone’s challenge. Designed for effortless daily wear, we used 100% organic cotton for the adult line—crafted with care for both your comfort and the environment.

Beve Original Tee - 01

Price

Adult：¥12,800（税込） Kids：¥6,400（税込）

Size

Adult：1 / 2 / 3 / 4 Kids：100 / 120 / 140

Color

White

Original T shirts

Become a partner in moving the world.

FAQ

About Donations & Support

Q: How are donations processed? A: There are two ways. First, you can donate directly to our partner organizations through this site. Second, by purchasing a Beve original T-shirt, a portion of the proceeds is indirectly allocated to support their activities.Q: How are support recipients selected? A: Based on Munetaka Murakami’s vision, we carefully evaluate social urgency and organizational reliability. The Beve office takes full responsibility in partnering with selected NPOs and general incorporated associations. We plan to continue expanding this circle of support by collaborating with organizations dedicated to diverse issues such as children, animals, and the environment.Q: Are donations tax-deductible? A: For direct donations (processed through the partner organization’s site), they may be eligible for tax deduction according to each organization’s regulations. Please check the specific details provided by each recipient.

About the Product (T-shirts)

Q: What is the purpose of the QR code on the T-shirt? A: This T-shirt serves as a gateway to support. When someone sees your shirt and scans the code, it connects them to this site, sparking a new opportunity for aid. It’s a "QR code for sharing"—designed to deliver your intent to the next person through the simple acts of wearing and spreading the word.Q: Do you ship internationally? A: Yes. As we aim for a global "chain of challenges," we offer international shipping to North America (USA and Canada) and other regions, in addition to domestic delivery within Japan.

About the Operating Organization

What’s Beve

Story

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